Confusion is NOT your friend when you own a small business. Unfortunately, many small-business owners are so close to their business that they have a hard time putting themselves in the shoes of their customers. As a result…things get confusing.

In this episode, I talk about why you have to keep things simple. I discuss 4 things that you need to make sure are right in order to get the most out of your marketing and see your small business growl. Let’s get into it.