There is one mistake that I see a lot of entrepreneurs make when it comes to planning their business event - whether it's a retreat, a conference, or a mastermind. It's not their fault. It seems like a completely logical thing to do, in fact. But the reality is that it can trip you up, in a super sneaky sort of way, and negatively affect the success of your event.

And what's scarier is that it's usually the first step someone takes in planning their event!

What is this seemingly mysterious, highly common event planning mistake? How much damage can it really do? And, more importantly, how can you avoid it?

I'm giving you all of the powerful knowledge today, friend! After listening to this episode, you will possess a seriously smart advantage when it comes to planning your next event!

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