Let's Bring It In: Discussions with In-House Creative Leaders

029-Jim Bosiljevac's Concepting Course on Domestika


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Jim Bosiljevac, former ECD of Yahoo! and now Associate Professor at the University of Texas, has just launched a new course on Domestika called Developing Advertising Campaigns from Pitch to Brief. He shares the process of taking ideas from the spark of inspiration all the way to a fully formed campaign. Check out the course here: www.domestika.org/courses/5274/bosiljevac

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Let's Bring It In: Discussions with In-House Creative LeadersBy Greg Christensen