In this episode, Zach will give an update with his paid advertisement which he talk about in his previous episode - 024 - Results From The First 3 Days Of Doing Paid Advertising For My Podcast. Zach previously paid an advertisement to see what benefit he could get from it and that has now ended and he wanted to share the results with you. Zach primarily use Overcast app as his podcast player. One thing he loves about this app is it’s free and they use advertising at the bottom of the player to make money off their app. So, the banner ad (it’s a very small ad at the bottom of your screen) is purchased by other podcasters that will take the opportunity to get people to tap one time on their ad and immediately be sent on their podcast page which is also inside Overcast. So, Zach purchase an ad for one month on their website which is overcast.fm. They have a lot of podcast categories that you can tie into. Zach put his podcast in Education category, meaning his ad will be shown to people either playing or searching for podcast in the Education category. The cost is $150 for an ad for one month in the Education category. The results for a month are as follows: 38,693 views, 2,938 taps on the ad, 112 tap the subscribe button. 

Go to careerinaudio.club for your free gift.