In today's episode, Zach talks about one part of the pre-launch preparation that many people forget about--topic selection. Not just for each episode, but for the podcast or radio show as a whole. There's one big point that sometimes gets overlooked when putting a show together.

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In today's episode, Zach makes October 1 (or whatever date you're listening to this), you're 'New Year.' It's that simple.

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In this episode, Zach talks about how your content, if strong, will always rub someone the wrong way. Don't worry about it. Your fans will be your fans.

As Kanye West once said, "If they hate, then let him hate, and watch the money pile up. The good life." 😉

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In this episode, Zach chats about the art of repurposing previous content. In a world where 'niching down' is key, sometimes it's more appropriate (and important) to niche down the content you have already published. Zach explains more about that and exactly how to do it in this episode.

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In this episode, Zach breaks down the concept of accepting a coach or mentor for your career. In this case, maybe it should be more than one. The audio medium is one of the most creative in the world, as it relies on a listener's 'theater of the mind.' And you're living inside thousand's of theaters with the same message. So why not get insight from more than one 'theater manager?' Zach breaks it down.

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In this episode, Zach breaks down how to tell a story in an efficient way that is still super entertaining. Many times, people either let a story drag on too long OR they have no concept of story structure. Zach lays out a three-step process to making any story more listenable to your consumer. 

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In today's episode, Zach brings a client's question to the podcast regarding the creation of a live call-in show. Plenty of options are out there and Zach gives out his recommendations.  

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In today's episode, Zach breaks down the latest actions from Apple to purge podcasts from iTunes that are doing things that aren't up to Apple's code. Zach tells you how to avoid being a part of the purge.

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In this episode, Zach breaks down the opportunities show hosts have to replicate the content they've already produced into other media that can possibly be consumed by people who prefer something other than audio... at very extra little cost/time to you, the show creator.

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In this episode, Zach uses a recent career accomplishment in his life to let others know that it's not necessarily what how smart or gifted you may be to achieve what you want to achieve. It just comes from within. And everyone has it.

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