It’s easy to make a strong emotional connection with people when you are face to face. But can you make the same kind of connection when you write to them?

Of course you can! But before you write a single word, you need to do this one thing first. 

Listen in as Rae grills Pauline about how she is able to write emotionally connecting copy so easily. 

Pauline shares some of her top tips and even spills the beans on “Emotiographics.” You’ll hear what they are, why you need to know about them and how they will change your writing.