During the pandemic, several jewelers had to change their location, change their business model, and even work out of their home, but if you're not careful with how your address is listed in Google My Business you could jeopardize your listing. There are also several recent stories in jewelry trade magazines that provide good insights and ideas for extending your business online. All this is coming up on this, episode 38, of the ReThinkYour.com Podcast. Let's dive in. (recorded April 14, 2021) - Please visit rethinkyour.com to ask questions, suggest topics, and see our citations for some of the things we reference in this episode. This podcast is a production of Jeweler Websites Inc.