How do you organise effective communication for a crisis situation?

Guest speaker: Prof. Dr. Stefanie Heinecke from Fresenius

This episode highlights the successful communication in crisis situations based on recent examples and our invited communication expert also gives some recommendations on approaching crisis communication.

1:58 Is there a secret miracle solution to successful crisis communications?

5:01 Can you recite some recent crisis situations that were handled particularly well or perhaps even badly in terms of communication?

7:20 What about the saying “say nothing to no-one” approach when should such an approach be adopted if at all?

08:48 What's your view on holding statements or preparations to keep the media at bay?

11:14 What is your advise on how to deal with fake news?