Not everyone may be aware of it but LinkedIn is a fantastic platform for those who would want to sell anything. However, you will not get the results you are looking for unless you use the right approach.

Should you do 60-minute calls or is a 15-minute one more ideal? Is it enough that you have a huge volume of leads? Or is focusing on getting quality leads just as important?

Who are the people you should be targeting? What needs to be in place before you get into a call with any lead? If you want to know the answers to all those questions, this is one episode you shouldn’t miss!

Topics:
15-minute versus 60-minute calls
The importance of quality leads
Focusing on busy professionals
Getting a qualified appointment before scheduling a 15-minute call
The issue with LinkedIn
What you need to do in order to get your approach right
Conditioning prospects to the idea that you are not selling
Specific way to handle 15-minute calls

Resources:
Facebook
LinkedIn