The Business of Fitness with The IFBA

#042 MyZone Case Study - Dave Wright


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This week, we're joined by special guest Dave Wright, Founder and CEO of fitness tech giant MyZone.

Dave gives us the takeaways from his journey through the industry: starting out marketing for fitness clubs, before opening his own gyms; and finally launching Myzone to help facilities drive client retention.

Dave tells us how the MyZone system is best utilised to increase member engagement and develop community – while keeping us all entertained with his Antipodean sense of humour!

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