Join us in this insightful podcast interview with Rosebella Abok, an award-winning Customer Experience professional with 14+ years of expertise. Discover how she revolutionized the African CX landscape, integrating technology and human-centred strategies to drive company-wide growth and customer obsession. Join us for this enlightening episode on customer experience, why it is different from customer service and how businesses "think" they are offering experience, where they fall short and where they can begin to create memorable experiences for their clients.