The Australia Counselling Podcast

050: Twitter Basics for Therapists: How to Use Twitter to Build Relationships and Grow Your Business


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Twitter is a powerful social networking tool that helps you build relationships with colleagues across the world. However, many therapists in Australia are yet to understand and appreciate how helpful it can be for their businesses.

Twitter has a language of its own, plus, you need to use specific tools to use Twitter in a productive way.

Social media enthusiast Ken Burgin, who joined us in podcast#37 on LinkedIn marketing, returns to give us an overview of the basics of Twitter for therapists.

In this interview, Ken discusses:

  • What is Twitter?
  • Why  therapists should consider using Twitter
  • An overview of the basics of Twitter
  • The benefits of Twitter for marketing and networking
  • Advice for therapists on how they can interact in on Twitter and still maintain their ethical codes and be professional.
  • The most common Twitter mistakes people make.
  • The first steps to get started with Twitter
  • Tips on the kind of posting frequency and type of content you need to be sharing on Twitter
  • ...more
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    The Australia Counselling PodcastBy Clinton Power