I sit down with wedding photographer Erica Leman of Sweet Alice Photography to discuss a topic many photographers don't think about when trying to book clients: the emotional value and 'weight' of photos.

Whether you're photographing a wedding, family portraits, or newborn images, the emotional impact can be different for every viewer. Here's a secret: people are more likely to book AND spend more money based on emotions!

About Our Guest

Erica Leman of Sweet Alice Photography is a wedding photographer and photography business coach located in the Hudson Valley of New York (Yes, her name is Erica, not Alice – Alice is her cat). When she’s not spending time photographing weddings and teaching others how to run a profitable wedding photography business of their own, she’s likely cuddling with her pets (two dogs and two cats), hiking with her husband, or doing a puzzle.

You can also find Erica on Facebook and Instagram.

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The Nerdy Photographer podcast is a photography podcast discussing life, business, and pop culture with a little bit of useless information in each episode.

This podcast is edited and produced by Casey Fatchett