Are you ready to make your website more effective and user-friendly? In this episode of the Take Your Shot podcast, I sit down with SEO and marketing expert Rachel Woods to discuss essential tips for optimizing your website for both user experience and SEO. Whether you’re a creative business owner or photographer, Rachel shares actionable advice on improving your site’s performance, increasing visibility, and converting visitors into clients.

In This Episode, We Cover:

• Why your website’s mobile performance matters most for SEO
• Common mistakes in website SEO and how to fix them
• Tools for auditing your site’s performance, including PageSpeed Insights and UberSuggest
• Practical tips for optimizing image sizes, alt text, and meta descriptions
• How to audit and fix broken links to improve your site’s ranking

Links Mentioned:

• Free SEO Resources:
• Page Speed Insights
• UberSuggest
• Broken Link Checker
• TinyPNG
• My Website Image Workflow (this blog post goes through the steps Rachel discussed on the pod)
• Contact Me & Free Tips/Tools:
• Rachel's Website
• Rachel's Blog (lots of free resources!)
• Join Rachel's Email List (2x per month tips and tools)
• Rachel's Free SEO Toolkit
• Instagram: @woodsmarcom
• LinkedIn: Rachel A. Woods

More From Take Your Shot Collective

We're all about supporting and elevating creative business owners, and so along with our weekly business podcast, we have so much more to share with you! Get plugged in, take what you need, and let me know how I can continue to support you in your business.

• Join our free online community
• Free resources and discounts!
• Coaching opportunities with Halle
• More business resources

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Thank you for tuning in! If you found this conversation helpful, let’s connect on Instagram, where I share more tips and support for creative entrepreneurs like you.

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Episode Show Notes: https://takeyourshotcollective.com/how-to-optimize-your-website-for-seo-and-user-experience-with-rachel-woods/