The Leadership Pod

[066] Q&A: How to Build Your Personal Brand When Working Remotely


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How can you build your personal brand when working remotely? Building your personal brand while working remotely or working from home might be more challenging, but not impossible. 

Over 2020 and 2021, many emerging leaders have been forced to build their personal brand, or leadership brand, without meeting people in-person. What’s important to focus on when you can’t interact with people in-person is your online, social media, phone, and email presence.

Basically think of any way that you interact or communicate with other people while working remotely and that is what you need to focus on when building your personal brand remotely.

I delve into how to build your personal brand when working remotely and share concrete steps you can take in the podcast episode and YouTube video below.

You will learn about:

  • Using LinkedIn to build your personal brand including your headline, about section, content creation, and connection requests.
  • Using email to build your personal brand including email greeting, closing, and email signature.
  • Using phone to build your personal brand including tone of voice, greetings, and using people’s names.
  • Using video conference to build your personal brand including background, outfit, and body language.
  • Other tips including follow up emails after group video calls, remembering birthdays, sending research/articles, and attending online events.

Send Me Your Questions

If you would like to submit your own question for a future Q&A episode, please send an email to [email protected]

Resources Mentioned in this Episode:

  • How to Create a Great About Section on LinkedIn 
  • How to Lead Virtually in 2021 and Beyond!
  • How to Look Good on Video Calls
  • How to Start a New Job as a Leader When Working Remotely

Other Learning & Development Video Courses!

  • Assertive Communication Skills Masterclass
  • Business Etiquette 101: Social Skills for Success Video Course that I mentioned in this episode.
  • Powerful, Confident Body Language for Women
  • Leadership Presence 30 Day Challenge

Become Known as a Go-To Expert!

Download 21 ideas on How to Become Known as a Go-To Expert:   https://www.executive-impressions.com/gotoexpertseries

Love the show? Let me know! Head over to Apple Podcasts, leave a review and subscribe! https://podcasts.apple.com/au/podcast/the

Become Known as a Go-To Expert!Download 21 ideas on How to Become Known as a Go-To Expert: https://www.executive-impressions.com/gotoexpertseries


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The Leadership PodBy Kara Ronin

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