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In this episode of The Pineapple Perspective, Troy sits down with Rob Ertmann, CEO of Mo'Betta's Hawaiian-style restaurant chain. With over 25 years in the hospitality industry, Rob shares the brand's growth journey from 22 to 68 stores in four years, its partnership with Savory Fund, and its recent acquisition by Blue Marlin and Tribe.
The conversation focuses on operational excellence, cultural authenticity, and the importance of simplicity in menu design. Rob outlines how Mo'Betta's has preserved its Hawaiian roots while scaling rapidly, discusses the pivotal role of the general manager, and highlights how defining team values such as humility, kindness, and hunger has contributed to the company's strong internal culture.
Topics Discussed in the EpisodeThe growth and evolution of Mo'Betta's from 22 to 68 stores
Maintaining cultural authenticity during rapid scale
Why simplicity in menu design supports operations and margins
Hiring for values over resumes and building internal leadership
Learning from team feedback and staying humble in decision-making
Connect with Rob Ertmann:
https://www.linkedin.com/in/rob-ertmann-61b93927
http://www.mobettahs.com
https://mobettahs.com/about/
https://www.linkedin.com/company/mo-bettahs
https://www.instagram.com/mobettahs/?hl=en
https://www.facebook.com/Mobettahs/
https://www.tiktok.com/@mobettahs
This show is sponsored by Pepper Lunch. Find a location near you!
Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.
 By Troy Hooper
By Troy Hooper5
22 ratings
In this episode of The Pineapple Perspective, Troy sits down with Rob Ertmann, CEO of Mo'Betta's Hawaiian-style restaurant chain. With over 25 years in the hospitality industry, Rob shares the brand's growth journey from 22 to 68 stores in four years, its partnership with Savory Fund, and its recent acquisition by Blue Marlin and Tribe.
The conversation focuses on operational excellence, cultural authenticity, and the importance of simplicity in menu design. Rob outlines how Mo'Betta's has preserved its Hawaiian roots while scaling rapidly, discusses the pivotal role of the general manager, and highlights how defining team values such as humility, kindness, and hunger has contributed to the company's strong internal culture.
Topics Discussed in the EpisodeThe growth and evolution of Mo'Betta's from 22 to 68 stores
Maintaining cultural authenticity during rapid scale
Why simplicity in menu design supports operations and margins
Hiring for values over resumes and building internal leadership
Learning from team feedback and staying humble in decision-making
Connect with Rob Ertmann:
https://www.linkedin.com/in/rob-ertmann-61b93927
http://www.mobettahs.com
https://mobettahs.com/about/
https://www.linkedin.com/company/mo-bettahs
https://www.instagram.com/mobettahs/?hl=en
https://www.facebook.com/Mobettahs/
https://www.tiktok.com/@mobettahs
This show is sponsored by Pepper Lunch. Find a location near you!
Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.

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