Jared and his wife (aka Superwoman by Jared) are building an incredibly unique family while also bringing that uniqueness to small businesses. Jared talks about the gift of slowing down coming from a fast-paced background of elite sports and faith-based ministry.

As the age of the Millennial came into full speed Jared began receiving questions about these "strange" Millennials, even though he just sees them as people. Jared is know as the Millennial-whisperer as he explains their diversity and uniqueness in their overemphasis of what separates them.

Jared loves the Millennial mind and their values, and helps all of us understand these talented people and how their narrow brilliance is a huge asset to our society. He discusses the right Millennial investments to make in your business. Sinek challenges us to "Start With Why", Jared recommends that we follow that up with "Start With Who".