What is up PartnerUp!? 

Mark Kilens makes the case that the era of ecosystems will be ushered in by Marketing. Especially with events.

We debate and discuss how partnerships and community overlay the four main growth tactics - product led, sales led, content led, and events led. We get into the future of co-marketing, and why events might be the lowest hanging fruit to bridge the gap between the nebulous world of ecosystem and the scientific world of sales and marketing automation.

Mark is a former marketer at Drift and is the CMO of Airmeet, a killer events platform sponsoring the upcoming PL[X] Summit - plxsummit.com. Mark will be speaking there, so don’t miss it!

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