Customer expectations are shifting fast - and retailers can’t afford to stand still. In episode 08 of The Digital Sauce, we sit down with Moda in Pelle and Attentive to explore how brands are rethinking engagement strategies ahead of 2026.

From turning anonymous visitors into known customers, to harnessing AI, SMS and email for hyper-personalised journeys, we unpack the tools, tactics and early lessons shaping a new era of customer connection. Plus, hear how Moda in Pelle is reimagining its in-store presence to fuel omnichannel growth - all while keeping the customer firmly at the centre.

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