In this special Hispanic Heritage Month Edition episode, Luis speaks with Alejandra Alanis (Ale). Alejandra is a Risk Consulting Manager for RSM US LLP, a public accounting firm focused on the middle market. She grew up in a small town in Eastern, Washington and later went on to attend the University of Washington where she majored in Finance and International Business. She is the proud daughter of two Mexican immigrants who are now self-employed. Her parents' story has always inspired her, and she is passionate about empowering individuals to pursue their aspirations & excellence. Ale serves as the VP of Membership for the ALPFA LA chapter, a non-profit focused on developing the next generation of Latino leaders, and more recently became part of her firm's National Steering Committee for HOLA, her firm's Latino Employee Network Group.

Notes:

In this episode, Luis and Alejandra talk about the following and more:

• Alejandra's background and upbringing
• Factors that contribute to success
• Leveraging your personal brand
• The potential of Latinos in business

Resources:

• LatinXcellence, more than a brand, it's a movement!
• Alejandra's LinkedIn
• Alejandra's Instagram
• Association of Latino Professionals For America (ALPFA)
• The Compound Effect Book Summary by James Clear
• Luis' LinkedIn
• Luis' Twitter
• Luis' Instagram