You're working hard, you feel like you're doing a good job with your work, but you just don't seem to be getting any traction. No matter what, your audience isn't growing at the rate you want it to.

Why is it that some people seem to be getting recognition and you're not? Do they know something you don't?

It turns out they do.

Growing an audience is not a result of magic and it's not a result of luck: growth comes when you consistently serve great content to that audience.

It's not just any kind of content, and you can't just do it whenever you feel like it. There are 4 very crucial keys to growing an audience, and you don't just need one—you need all 4 of them.