What is up PartnerUp!? 

I’m not sure there is more of a dirty word in B2B than…“affiliate.” After this episode of PartnerUp, be prepared to not only change your mind, but take full-on ownership of rescuing your company’s affiliate program.

Mark our words, the affiliate program play may be one of your top initiatives in 2023. Lee-Ann Johnstone of AffiliateInsider.com does not disappoint in helping set the record straight on influencer, ambassadors, and affiliates.

What does buying a bunch of pizzas for college students have to do with setting up an effective affiliate program? Marble floors at banks as a role-model? Yes, we make all the analogies in our effort to uncover the secrets of affiliate. This was a fun one.

AND, don’t miss partnerkickoff.com where Lee-Ann will be talking more about leveraging affiliate in B2B!

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