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In this episode of the Wealthy Wellness Biz, host Nicole Harlow discusses the number one mistake wellness professionals make on social media: not aligning content with their core mission. Nicole explains the pitfalls of posting generic tips and trends, and emphasizes the importance of showcasing unique expertise and understanding audience needs. She provides actionable advice including defining your niche, creating value-driven content, sharing personal journeys, and engaging meaningfully with your audience. Nicole also offers support for those looking to transform their social media strategies to better reflect their wellness brand and mission.
00:00 Introduction to Today's Topic
01:03 The Common Mistake in Wellness Social Media
02:28 Actionable Advice for Realigning Your Social Media
04:03 Showcasing Your Journey and Engaging Meaningfully
05:25 Conclusion and Next Steps
I run three award-winning marketing / automations, branding & podcast production agencies for wellness brands, health-based businesses, health clinics and clinician entrepreneurs
Follow on Instagram @brandbetterco.
lead better resources (systems, AI, automation, marketing)
predictable patient flow™ assessment (free)
map the patient journey (free masterclass)
design your dream practice (free masterclass)
predictable patient flow™ (free masterclass)
book a discovery call
learn about lead better
guides & programs (branding and podcasting)
profitable wellness podcast ($397)
brand planner® toolkit (free)
masterclasses & podcast
the scalability secret (free)
...
By Nicole Harlow: Brand and Marketing Strategist for Health-Based BusinessesIn this episode of the Wealthy Wellness Biz, host Nicole Harlow discusses the number one mistake wellness professionals make on social media: not aligning content with their core mission. Nicole explains the pitfalls of posting generic tips and trends, and emphasizes the importance of showcasing unique expertise and understanding audience needs. She provides actionable advice including defining your niche, creating value-driven content, sharing personal journeys, and engaging meaningfully with your audience. Nicole also offers support for those looking to transform their social media strategies to better reflect their wellness brand and mission.
00:00 Introduction to Today's Topic
01:03 The Common Mistake in Wellness Social Media
02:28 Actionable Advice for Realigning Your Social Media
04:03 Showcasing Your Journey and Engaging Meaningfully
05:25 Conclusion and Next Steps
I run three award-winning marketing / automations, branding & podcast production agencies for wellness brands, health-based businesses, health clinics and clinician entrepreneurs
Follow on Instagram @brandbetterco.
lead better resources (systems, AI, automation, marketing)
predictable patient flow™ assessment (free)
map the patient journey (free masterclass)
design your dream practice (free masterclass)
predictable patient flow™ (free masterclass)
book a discovery call
learn about lead better
guides & programs (branding and podcasting)
profitable wellness podcast ($397)
brand planner® toolkit (free)
masterclasses & podcast
the scalability secret (free)
...