This week Sarah discusses thoughts on Amer Perfume's Arabian Jasmine (Art & Olfaction award-winning), Perennial and Mandaroud before diving deep into the introduction of AI in the perfume industry, and its impact on the concept of craftsmanship (and Sarah shares her absolute no-nos for AI in perfume)

Perfumes mentioned:

Arabian Jasmine, Perennial, Mandaroud/ Amer Perfumes

Works cited:

Arabelle Sicardi for The Verge "How AI Infiltrated Perfume" June 24, 2025

I also suggest reading further on all the tech mentioned in this article and in the episode!

Music @ sound engineering: Jasem Jarrar @jas3m.j

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