Mint Measure

10. How to Interpret Attribution Data and Prove Campaign Effectiveness [Live]


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In this recording of our Mint Measure Live, Scott shared frameworks on how to approach analytics and how to move from data dumping into producing insights and action. We also cover different types of data sources (ad platforms, ad servers, MTA, BMA) and how to work within each.


Looking for better insights on attribution and incrementality? Check our our Bi-Modal Attribution at MintMeasure.com

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