CMO Leadership | How top Chief Marketing Officers (CMOs) build high-performing marketing teams with Ty Hayes

10. How to use SMART Work Design to help your team thrive in the Future of Work with Prof. Sharon Parker


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In this week's episode, you hear from Sharon Parker, Director of the Centre for Transformative Work Design at Curtin University. 

Sharon is a highly distinguished Professor of Organisational Behaviour and an ARC Laureate Fellow. In 2019, she was named among the world’s most influential Scientists by the Web of Science Group.

In this episode, we discuss:

  • The ‘future of work’ - how digitisation and automation are impacting on jobs and skills of the future;
  • The responsibility managers have to use technology as a force for good and not evil;
  • The concept of ‘work design’ and the ‘SMART’ work design framework that Sharon has developed; and
  • What managers can do to become better remote managers.

To find out why Sharon is so well regarded and to get the practical tips you can use to better design work for your team, make sure to listen to this episode.

References

  • BJ Fogg - Tiny Habits: The Small Changes That Change Everything.
  • Business.com - Management Theory of Frederick Taylor.
  • Carol Dweck - Decades of Scientific Research that Started a Growth Mindset Revolution.
  • Centre for Transformative Work Design - “Solving the Unsolvable”: Uncovering the Active Ingredients in the WA.
  • Centre for Transformative Work Design - Tips on Working from home.
  • Colonnade - 171% More Productive Call Center Employees?.
  • Jeffrey Pfeffer - Dying for a Paycheck: How Modern Management Harms Employee Health and Company Performance - and What We Can Do About It.
  • SMART Work Design Survey.
  • Undiagnosed Diseases Program.

Contact Sharon Parker

  • Find Sharon on LinkedIn and mention you heard her on the podcast. Find out more about The Centre for Transformative Work Design

Contact Growth Generators

  • Find out how Ty and Growth Generators can help you design and build a modern marketing team that drives growth using our 3-stage framework for marketing team transformation
  • Take a look at our High-Performance Marketing team training services
  • Follow or connect with Ty on LinkedIn.

If you enjoy this episode please remember to subscribe, share and leave us a review!

This episode was hosted by Ty Hayes, produced by Dylan Todd and edited by Lewis Hallam.

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CMO Leadership | How top Chief Marketing Officers (CMOs) build high-performing marketing teams with Ty HayesBy Ty Hayes from Growth Generators


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