10-Minute Tech Talks: How Tech Companies Fail & How Entrepreneurs Can Avoid It

What should brands do when social media platforms start making unpredictable changes that affect their biggest advertisers?

As a marketing leader, you need to protect your brand’s reputation while navigating the ever-shifting landscape of social media. This episode dives into strategies that you can use to stay ahead of unexpected changes in major platforms like Twitter (now X).

1. Learn how to safeguard your brand from the risks of platform instability.
2. Understand the critical role trust plays between brands and social media platforms.
3. Discover expert strategies for aligning your brand with the right digital platforms for long-term success.

Listen now to hear expert insights from Ken Ramoutar, CMO of Pittsburgh-based Lucas Systems, and navigate the complex world of social media advertising with confidence​.

Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

We're half way through the week! Get quick insights on what's happening at Nike with the CEO shake up.

Plus, if want to learn how Sony's $400 million "Concord" video game failed and what you can take away from it, listen to our previous episode with Mega Cat Studios Founder James Deighan.

Get ready for next week's episode featuring Lucas Systems CMO Ken Ramoutar as we explore the impact of unpredictable changes on social media platforms like Twitter/X on advertisers.

Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Ever wonder how a game with a $400 million budget could fail within a week of launch?

In this episode, we discuss the major flop of the”Concord" video game and what it reveals about leadership, company culture, and the risks of ignoring critical feedback. If you've ever been tempted to rely on your past successes or think you’re too big to fail, this episode will open your eyes.

We talked with James Deighan, Founder of Mega Cat Studios for his insights on the failure of Concord.

Keep listening to:

1. Learn the importance of fostering open communication and "healthy friction" within your team to avoid major pitfalls.
2. Understand how even the biggest investments can fail if leadership doesn't stay humble and receptive to feedback.
3. Discover practical steps you can take to ensure your project doesn't suffer from mismanagement or unchecked egos.

Invest 10 minutes of your time to gain insights that could save your next big project from crashing like "Concord."

This is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

For your Wednesday Up, we are discovering that gaming companies are a true treasure trove of failures that any entrepreneur building a tech company can learn from instantly. Our previous episode goes back 40 years to the doomed Atari E.T. the Extraterrestrial video game, and on deck for next week is a look at a failure currently in motion. Think Sony's just-cancelled Concord...

This is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Steven Spielberg's E.T. the Extraterrestrial motion picture movie was one of  the most successful movies of all times, but did you know that Atari’s ET video game was a complete flop? 

Don't let your product become the next E.T. video game disaster! In this eye-opening episode of 10 Minute Tech Talks, Evan Beach from 99 OVR shares crucial lessons on video game development, marketing, and avoiding product failures. If you don’t know 99 OVR, it is the creator of the original Gamer Box and a top marketing company serving the fast-growing eSports industry.

Learn how rushing to market, ignoring customer needs, and relying on hype over quality can doom even the most promising projects. Whether you're building a video game, app, or any other product, this podcast is a must-listen to ensure you don't bury your hard work in the desert like Atari did with thousands of E.T. cartridges.

Listen in to get the insider wisdom you need to launch a successful product.

Produced by the Pittsburgh Technology Council, this is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Co-Host Jonathan Kersting from the Pittsburgh Technology Council discusses the challenges faced by university researchers transitioning from lab to market, emphasizing the importance of understanding market needs over technical specifics. He references the previous podcast with George Skoptsov, founder of H Quest, who shares insights on avoiding the pitfalls of loving one's technology too much.

Kersting also previews next Monday's podcast about the disastrous release of the E.T. the Extraterrestrial video game, highlighting the importance of product quality and customer satisfaction. Co-host and Teh Council CEO Audrey Russo will join the discussion, aiming to help entrepreneurs learn from failures to succeed. 

This is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Have you ever struggled to turn a brilliant technology idea into a viable business solution that truly resonates with customers?

Many entrepreneurs face the challenge of loving their product so much that they lose sight of what the market actually needs. This episode with H Quest Founder George Skoptsov explores how to shift from focusing on technology features to solving real customer problems, a crucial step for business growth and success.

Listen to learn:

1. How to pivot from a technology-driven mindset to a customer-centric approach.
2. Discovering practical strategies for identifying and addressing pain points in your target market.
3. Hear firsthand how one entrepreneur navigated the journey from concept to commercial success.

Listen now to uncover the key insights that will help you turn your tech idea into a thriving business!

Pittsburgh-based H Quest's technology creates emission-free hydrogen from natural gas. Learn more here.

This is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Get ready for this Sunday's (8/25) broadcast of TechVibe Radio as we spotlight CodeJoy, a Pittsburgh-based educational media company that's transforming the way students learn to code!

CodeJoy produces a live, interactive TV show where students not only learn to code but see their code come to life as it controls cardboard robot characters in real-time. With a commitment to hands-on learning, CodeJoy has already empowered over 10,000 teachers and 50,000 students across the globe.

Tune in to discover how CodeJoy is bringing coding to classrooms in a fun and engaging way, and hear about their innovative virtual professional development for teachers.

This is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

It's not everyday a tech company celebrates 30 years in business! Tune in to TechVibe Radio this Sunday (8/18) to learn how Gene Leyzarovich built JetStor into one of the world's top data storage companies right here in Pittsburgh.

It gets better. Just as the company marks this major milestone, Gene reveals that he sold the company, but assures us that it will remain in Pittsburgh with plans to grow. Tune in to get the whole story of the company's origins and growth from its early days to its current success, with customers ranging from government agencies to universities and private enterprises.

This is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.

Ever wondered how you can turn the chaos of contract management into a streamlined, efficient process?

Managing contracts can be a nightmare—whether you're struggling with staffing issues, deciphering complex terms, or keeping track of critical deadlines. In today's fast-paced business world, the inefficiencies in handling contracts can lead to significant financial and operational setbacks.

In this episode, you'll discover how to: 1. Revolutionize your contract operations by leveraging AI and expert guidance to make contract review and management both fast and accurate. 2. Alleviate staffing shortages and reduce costs by integrating advanced technology that scales with your needs. 3. Simplify post-signature management to ensure contracts are organized, accessible, and up-to-date, preventing costly errors and missed deadlines.

Tune in now to learn from LegalSifter CEO Kevin Miller how to transform your contract management challenges into a competitive advantage with cutting-edge solutions and expert insights.

This is a podcast for tech and manufacturing  entrepreneurs exploring the tech ecosystem, from cyber security and AI to SaaS, robotics, and life sciences, featuring insights to satisfy the tech curious.