In this episode of The Natural List, co-hosts Jessica Rubino and Adrienne Smith reveal the 10 crucial trends you need to know before attending Newtopia Now (August 20-22, 2025). From hyper-functional products and high protein everything to beef tallow and basics reimagined, this is an episode you need to listen to when prepping for Newtopia Now.  

Newtopia Now is the destination for new product innovation and a can't-miss discovery opportunity for retailers and industry leaders. Find out more about Newtopia Now, which is Aug. 20-22 in Denver, Colorado, and register here.