Pete Danielson is owner of Modern Mechanical in Ashburn, Virginia. Involvement in the local community is great for the community, but it’s also great for your brand, and a great way to gain new customers. Pete came up with an innovative way to do a LOT of community involvement and developed processes to make it work effectively for his company. In this episode of Profiles in Prosperity, Pete discusses how he used a business development manager to be his community representative and substantially grow his customer referral base.