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#10 Spryker - Adapting and Thriving in e-Commerce with Alexander Graf


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On this episode of Conversation: CX, Alexander Graf, Spryker co-founder and co-CEO, discusses how to stand out and deploy a successful e-commerce strategy driven by flexibility and innovation.


  • Wow your customers/prospects with a better customer/product experience than your competitors
  • Explore the top 3 priorities for brands selling products on their e-commerce site today
  • Everything is about speed and adaption nowadays.  "Innovate or die" might just be one of the smartest mottos out there right now.
  • About Alexander Graf: Alex is a passionate e-commerce entrepreneur who has built more than ten companies. He firmly believes in the motto: "Innovate or die", meaning those who stop moving forward and refuse to change will not stand a chance in the future. 

    Find more information on this interview at: conversation.iadvize.com/en/alexander-graf-spryker


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