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What happens when a dairy farm girl from Fortuna grows up to become a dynamic force in community journalism? Join us as Melissa Sanderson, publisher and owner of the North Coast Journal, shares her captivating journey from her humble beginnings to her significant role in promoting local narratives. Melissa recounts her formative years in advertising at the Times-Standard and Tri-City Weekly, where she faced unfamiliar territories and learned the ropes of the industry. Her passion for her hometown of Humboldt County shines through as she navigates career transitions and embraces the challenges of a rapidly changing media landscape.
Our conversation takes a delightful turn as we explore the quirky dynamics of working in radio station management and the surprising opportunities that arose from strong professional relationships. Melissa offers an insider look at the integral role of print media and its unique ability to foster community connections, even in a digital age. From the origins of the North Coast Journal to the pivotal influence of individuals like Jennifer Fumiko Cahill, we ponder the importance of integrity and relationships in shaping a successful career while celebrating the resilience of print media amidst digital disruptions.
Reflecting on the charm and eccentricities of Humboldt County, we ramble through tales of Eureka's Christmas tree, earthquake rendezvous points, and the significance of originality in community development. The episode wraps up with a vibrant discussion on media promotion, highlighting Scott Hammond's "100% Humboldt" project, and a heartfelt invitation for listeners to engage with us on social media. With gratitude and anticipation for future conversations, we celebrate the spirit of Humboldt and its enduring impact on journalism and community life.
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About 100% Humboldt with Scott Hammond
Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.
We are getting curious about the movers, shakers, and difference makers in Humboldt County CA-Home of the giant redwoods, 6 Rivers, and the vast Pacific Ocean.
We will discover what makes people live/evolve in the beautiful, diverse, isolated, and ever-changing North Coast of California 100%!
Listen in and learn what it is to be 100% Humboldt!
Find us on You Tube, Linked In, Facebook, Instagram, and Tik Tok!
Send us Fan Mail
Greg Gardiner's journey from Illinois to Humboldt County is nothing short of inspiring. As a Marine Corps veteran and committed community member, Greg has poured his passion into making a difference through initiatives like Toys for Tots. In this episode, we explore Greg's life story—his career in publishing with "101 Things to Do," his deep-rooted sense of service, and the unbreakable bonds he shares with fellow Marines. We also get a glimpse into Greg's family life, with his children and grandchildren spread across Arizona, California, Nevada, and Pennsylvania, underscoring the love and dedication that fuel his work.
The heartwarming tales of generosity from the Toys for Tots program in Humboldt County are bound to touch your soul. Discover how a small effort blossomed into a massive community project, serving nearly 11,000 kids annually, thanks to the unwavering support from local businesses and volunteers. Listen as we recount moving stories of individuals who go out of their way to help others, even when they themselves are in need. The efforts of organizations like Blue Lake Casino and Rancheria, alongside numerous volunteers, ensure that each child receives a gift, highlighting the true spirit of giving during the holidays.
Join us in celebrating the joy of giving, as we share stories of Santa Claus delivering customized toys to children with disabilities and the logistics behind distributing toys to remote areas. Greg shares insights into the meticulous planning and year-round efforts required to make the toy drive a success. These initiatives not only bring cheer to children but also create a lasting legacy of community service in Humboldt County. We invite you to be part of this incredible journey and experience the fulfillment that comes from bringing smiles to children during the holiday season.
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About 100% Humboldt with Scott Hammond
Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.
We are getting curious about the movers, shakers, and difference makers in Humboldt County CA-Home of the giant redwoods, 6 Rivers, and the vast Pacific Ocean.
We will discover what makes people live/evolve in the beautiful, diverse, isolated, and ever-changing North Coast of California 100%!
Listen in and learn what it is to be 100% Humboldt!
Find us on You Tube, Linked In, Facebook, Instagram, and Tik Tok!
Send us Fan Mail
Joining us to share his own unique journey is an inspiring guest Ross Creech who transitioned from the thrill of dirt bike racing in Eureka to a promising business career in Sacramento. His story is one of passion meeting practicality, with stops at Cal Poly San Luis Obispo and corporate gigs in Los Angeles and Santa Maria. We explore how he balanced his motocross dreams with education and career aspirations, offering insights into making bold but thoughtful life choices.
California living gets a vibrant showcase, from charming Arroyo Grande to our deep-rooted connections in Humboldt County. We celebrate community heroes, family legacies, and the local spirit that binds us all. Our conversations take us through bustling chamber events, the Redwood Coast Chamber Foundation, and even a scrumptious chocolate indulgence that tempts even the most disciplined fitness enthusiasts. Here's to our 62nd episode, the adventures we've shared, and the stories that continue to unite us.
Bonus content: we had s7.0 earthquake in Humboldt the day of this interview---Rocked our World! That's exactly how our day unfolded when Humboldt County rocked and rolled with an unexpected earthquake. With the ground swaying beneath us and tsunami alerts blaring, we found ourselves in an adrenaline-fueled dash to safety. Our early warning system truly came through—thankfully, no injuries were reported, just a bit of chaos and some chuckles about my first desk dive in decades.
Support the show
About 100% Humboldt with Scott Hammond
Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.
We are getting curious about the movers, shakers, and difference makers in Humboldt County CA-Home of the giant redwoods, 6 Rivers, and the vast Pacific Ocean.
We will discover what makes people live/evolve in the beautiful, diverse, isolated, and ever-changing North Coast of California 100%!
Listen in and learn what it is to be 100% Humboldt!
Find us on You Tube, Linked In, Facebook, Instagram, and Tik Tok!
Send us Fan Mail
Chris Mikkelsen, the CEO of the Humboldt Bay Harbor Recreation and Conservation District, joins us to share his journey from a mischievous childhood in Humboldt County to leading regional transformation initiatives. Raised in a Roman Catholic Italian family, Chris recounts tales of firecrackers, Hot Wheels, and dreams of basketball glory, painting a vivid picture of his upbringing and early career. His passion for Volkswagens, sparked at Redwood Motors, eventually led him to the Harbor District, where he steps into the shoes of his mentor, Alan Boblot, and embraces a leadership style rooted in faith and kindness.
Our conversation delves into the unique charm and challenges of Humboldt County, exploring the exceptional social services and community involvement that define this vibrant region. Chris reflects on his personal growth since joining the district in 2019, and how his values have shaped his approach to leadership and community engagement. Discover how the Harbor District is evolving from a traditional timber and fisheries port into a hub for sustainable ventures, with projects like Nordic Aqua Farms and offshore wind development promising new jobs and educational opportunities.
We also journey through Humboldt's stunning landscapes, from the picturesque South Bay to potential developments in Eureka that include parks and cultural events. Chris discusses the importance of local collaboration, especially with tribal entities, ensuring community benefits are at the forefront of regional development. Whether you’re drawn to leadership insights, community development, or the future of renewable energy, Chris's inspirational story offers a rich tapestry of life lessons and visions for a sustainable future.
Support the show
About 100% Humboldt with Scott Hammond
Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.
We are getting curious about the movers, shakers, and difference makers in Humboldt County CA-Home of the giant redwoods, 6 Rivers, and the vast Pacific Ocean.
We will discover what makes people live/evolve in the beautiful, diverse, isolated, and ever-changing North Coast of California 100%!
Listen in and learn what it is to be 100% Humboldt!
Find us on You Tube, Linked In, Facebook, Instagram, and Tik Tok!
Send us Fan Mail
Michelle Bushnell, a resilient figure from Southern Humboldt, shares her remarkable life journey with us, from being raised on a cattle ranch to overcoming significant personal challenges. Her story is a testament to resilience, covering her roles at the Southern Humboldt Hospital, as a school bus driver, and a store owner in Garberville. Michelle's transition from the private sector to government service as a county supervisor showcases her commitment to her community, driven by her empathetic approach and personal experiences. Despite initial hurdles, she has successfully become a guiding force, demonstrating her dedication to her community through her various roles and recent reelection.
Our discussion highlights the unique challenges faced by rural Humboldt County, especially in the post-cannabis era. Through personal stories, we explore the intertwined lives of local figures like Sheriff Downey and Pastor Lance Anderson, and the efforts to provide essential services amid financial decline. The conversation paints a vivid picture of the dedication required to support a community in transition, emphasizing the resilience of individuals and families as they work to rebuild infrastructure and community spirit in a changing economic landscape.
The episode also delves into the broader economic impacts of cannabis legalization on Humboldt County. We discuss the economic implications of Prop 64, the burdensome state permitting process, and the push to enhance tourism to boost the local economy. We explore the county's budgetary constraints and the portrayal of "Murder Mountain," all while emphasizing the importance of community engagement and open-mindedness to embrace new initiatives. Measure O is highlighted as a promising effort to inject much-needed funds into local infrastructure, illustrating the ongoing commitment to supporting growth and improving the quality of life in Humboldt County.
Support the show
About 100% Humboldt with Scott Hammond
Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.
We are getting curious about the movers, shakers, and difference makers in Humboldt County CA-Home of the giant redwoods, 6 Rivers, and the vast Pacific Ocean.
We will discover what makes people live/evolve in the beautiful, diverse, isolated, and ever-changing North Coast of California 100%!
Listen in and learn what it is to be 100% Humboldt!
Find us on You Tube, Linked In, Facebook, Instagram, and Tik Tok!
Send us Fan Mail
What happens when you combine a passion for community engagement with a dash of fine dining experience? Juan Pablo Cervantes' journey from Woodland, California, to becoming the clerk recorder and registrar of voters is nothing short of inspiring. His story is a reminder that politics isn’t just for the career politicians; it’s for anyone with a drive to make a difference. Juan's unexpected path into the political world began with advocating for dining services at Woodland Community College, leading him to the board of trustees and highlighting how accessible government can be to the community it serves.
Have you ever wondered what goes on behind the scenes in election offices, particularly in maintaining voter integrity and handling ballots? We pull back the curtain on the intricate operations that ensure our elections run smoothly year-round. From dispelling myths about voting system security to discussing the importance of early voter turnout, this episode is a deep dive into the electoral process. As we navigate concerns, we lighten the mood with a dose of humor, sharing personal stories that bring a human touch to the vital work of ensuring every vote is counted.
The spirit of Humboldt County shines brightly as we explore the intersection of personal interests and public service. From hiking trails and sushi spots to the ambitious dream of a "voting taco truck," there's a little something for everyone. We touch on the need for civic engagement, the role of local governance, and personal reflections on the impact of community involvement. Whether it's improving voter turnout or contemplating the region's future, this conversation encourages each listener to consider how their unique passions can contribute to societal change.
Support the show
About 100% Humboldt with Scott Hammond
Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.
We are getting curious about the movers, shakers, and difference makers in Humboldt County CA-Home of the giant redwoods, 6 Rivers, and the vast Pacific Ocean.
We will discover what makes people live/evolve in the beautiful, diverse, isolated, and ever-changing North Coast of California 100%!
Listen in and learn what it is to be 100% Humboldt!
Find us on You Tube, Linked In, Facebook, Instagram, and Tik Tok!
Send us Fan Mail
Ever wondered how a family's legacy can shape an entire community's radio landscape? Brian Papstein takes us through the colorful history of Humboldt County's broadcasting world, sharing tales from his family's storied involvement in the industry. We discuss memorable broadcasting moments, from KSFO's impactful coverage of West Coast sports—remember the Giants and 49ers?—to Family Friendly Baseball initiatives that created a unique radio culture. Brian shares insights into iconic sports broadcasters, like Lon Simmons, and their indelible impact on sports and community engagement.
Reflecting on the changes in local sports culture, we share personal anecdotes about the evolution of the "Talk Shop" show, which has offered a platform for unedited and unbiased storytelling since 1982. We reminisce about our connections with memorable figures like John Madden and the challenges faced by local sports, including Humboldt State's removal of its football team. Our talk show format embraces a community-driven atmosphere, treating listeners as co-hosts in a space where laughter is more common than confrontation.
Finally, we explore the nuances of our radio show format, emphasizing the importance of interviews over listener calls to keep conversations fresh. We highlight AM radio's crucial role during emergencies, especially when digital communication fails, and reflect on local figures who've contributed to community resilience. Tune in for authentic dialogues, engaging stories, and even a playful quiz offering a sweet reward. It's a testament to the reliability of AM radio and the spirit of Humboldt County's community.
Support the show
About 100% Humboldt with Scott Hammond
Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.
We are getting curious about the movers, shakers, and difference makers in Humboldt County CA-Home of the giant redwoods, 6 Rivers, and the vast Pacific Ocean.
We will discover what makes people live/evolve in the beautiful, diverse, isolated, and ever-changing North Coast of California 100%!
Listen in and learn what it is to be 100% Humboldt!
Find us on You Tube, Linked In, Facebook, Instagram, and Tik Tok!
Send us Fan Mail
Join us on a nostalgic journey through Humboldt County with our esteemed guest, Bill Barnum, a Eureka native whose family history is steeped in the region's robust timber legacy. Bill takes us back to the 1950s and 60s, a time marked by a post-war boom and a community driven by the lumber and fishing industries. Hear how his path from Eureka High to Humboldt State University and eventually to law school in Sacramento was shaped by the blue-collar spirit of the area. We also explore the vibrant local sports culture, from Humboldt State's football victories to the cherished memories of skiing at Horse Mountain.
Bill also provides invaluable insight into the housing crisis that has gripped Humboldt County for decades. Despite ambitious plans for development, bureaucratic hurdles and high costs have stymied progress, resulting in a severe housing shortage. We discuss how these challenges have been exacerbated by an influx of residents from high-cost areas like Los Angeles and the Bay Area. Our conversation also touches on the potential for economic growth through initiatives like wind power and the Nordic Fish Farm, highlighting the intersection of housing issues with broader community development goals.
Finally, Bill shares the fascinating history of the Barnum family, encapsulating a tale of resilience and adaptability through the generations. From his grandfather's early years as a truck farmer and prizefighter to his later ventures in the automobile and timber industries, the Barnum legacy is a testament to navigating economic shifts with strategic foresight. As we explore Humboldt's transformation from a timber stronghold to embracing sustainable practices, Bill's personal anecdotes, from favorite eateries to cherished family stories, add a rich layer to our exploration of professional legacy and community connections. Join us for this lively dialogue filled with personal insights and engaging historical narratives.
Support the show
About 100% Humboldt with Scott Hammond
Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.
We are getting curious about the movers, shakers, and difference makers in Humboldt County CA-Home of the giant redwoods, 6 Rivers, and the vast Pacific Ocean.
We will discover what makes people live/evolve in the beautiful, diverse, isolated, and ever-changing North Coast of California 100%!
Listen in and learn what it is to be 100% Humboldt!
Find us on You Tube, Linked In, Facebook, Instagram, and Tik Tok!
Send us Fan Mail
Join us on the 100% Humboldt Podcast as we sit down with Eureka's mayor and dedicated middle school educator, Kim Bergel. Kim opens up about her journey from a challenging childhood, marked by the tragic loss of her mother, to her dual roles in education and local governance. This episode reveals how these personal experiences shaped her commitment to public service and highlights the vibrant community spirit that fuels her passion for making a difference in Eureka.
Kim takes us through her advocacy for inclusive mental health education and the impact of Montessori principles like grace and courtesy on her approach to education. Learn about the unanimous council decision to return Indian Island to the Tolowa tribe, a historic moment accompanied by an emotional apology from former Mayor Frank Yeager. Kim also recounts her transition from the Transportation Safety Commission to winning her mayoral campaign, inspired by local leaders and a desire to serve her community.
This episode is filled with heartfelt stories and practical insights on community engagement, housing solutions, and more. From her favorite dining spots in Humboldt to exciting city development plans like transforming parking lots into residential spaces, Kim shares her vision for a connected and thriving community. Whether you're a Humboldt local or just curious about the power of community, this episode offers a rich tapestry of stories, values, and inspirations.
Support the show
About 100% Humboldt with Scott Hammond
Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.
We are getting curious about the movers, shakers, and difference makers in Humboldt County CA-Home of the giant redwoods, 6 Rivers, and the vast Pacific Ocean.
We will discover what makes people live/evolve in the beautiful, diverse, isolated, and ever-changing North Coast of California 100%!
Listen in and learn what it is to be 100% Humboldt!
Find us on You Tube, Linked In, Facebook, Instagram, and Tik Tok!
Send us Fan Mail
Ever wondered how a small-town boy from Eureka, California, conquers the bustling streets of Los Angeles and returns to his roots with a wealth of experiences? Join us as we uncover Matthew Owen's fascinating journey, exploring his rich family history, dynamic college days at Chico State, and his professional escapades in LA's real estate and mortgage sectors. Back in Eureka, Matthew reveals the complexities of California's fire insurance landscape and its impact on first-time homebuyers in rural areas, offering a unique perspective on the housing market.
Relive the magic of iconic college football games and the unforgettable USC-Texas 2005 matchup, while we tackle the challenge of inspiring younger generations to volunteer. Through deeply personal stories, Matthew shares his Rotary Club experiences and the profound impact of COVID-19 on volunteerism. Hear about friendships forged in unexpected places, the rollercoaster of standby travel, and the staggering cost of city living, with a heartwarming tale of meeting a life partner at a wake.
Discover strategies to boost voter turnout and navigate the intricacies of travel hacking. From early voting logistics to memorable NFL moments and culinary escapades in Las Vegas, this episode is brimming with passion and nostalgia. We'll also touch on the healthcare hurdles in Humboldt County, the political landscape with insights from a seasoned columnist, and some savvy travel tips. Wrapping up with gratitude and well-wishes, this episode promises a rich tapestry of stories and insights you won't want to miss.
Support the show
About 100% Humboldt with Scott Hammond
Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.
We are getting curious about the movers, shakers, and difference makers in Humboldt County CA-Home of the giant redwoods, 6 Rivers, and the vast Pacific Ocean.
We will discover what makes people live/evolve in the beautiful, diverse, isolated, and ever-changing North Coast of California 100%!
Listen in and learn what it is to be 100% Humboldt!
Find us on You Tube, Linked In, Facebook, Instagram, and Tik Tok!
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Humboldt County CA USA is the home of some of the most iconoclastic, genuine, and interesting folks in the world.
We are getting curious about the movers, shakers, and difference makers in…

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