01:55 - Ryan caught James’s attention early in James’s online career, already doing the membership model.

03:15 - James’s guest can trace his internet journey from ’98.

07:11 - After hitting a sort of peak, Ryan’s business growth took some hits.

11:43 - After starting a supplement company and selling it, Ryan is enjoying freedom.

13:34 - People seem to want what others have, whether it’s e-commerce or a membership based business model.

16:30 - The business and life model that works for you can change over the years.

19:16 - Some people are all about hustle. Others know there’s more to living.

23:52 - Ryan’s membership business model used to be about volume; now he takes a more targeted approach.

27:01 - James’s commitment to innovation has served him well. That said, some things haven’t changed.

29:30 - The 3 C’s of membership were Ryan’s idea, and James now gives credit where it’s due.

30:33 - Some lessons take a decade to learn - as a business mentor, James can share a few.

32:59 - Too many people are obsessed with the tech of business. Here’s what our two marketers say.

35:12 - Partnerships and cars in motion occupy James today.

38:14 - These are the things Ryan and James prioritize (hint, money isn’t one).

41:59 - Multiple price tiers are useful, but what is low, and what is mid?

43:41 - People are making astonishing sums of money on YouTube, in some surprising ways.

48:24 - This is what you can take away from this episode…

51:18 - Ryan is in a place now where business is much more enjoyable.