Brand Strategy Unwankified

103. 10 Steps to Create Strategic Case Studies that Sell


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Are your case studies costing you strategic credibility?

If they read like a design diary: client needed a logo, you made it, they loved it, it’s time to raise the bar.

In this episode, learn how to craft and use case studies that demonstrate your value as a brand strategist.

You'll learn how to:

  • Lead with the business problem

  • Show your thinking (not just the doing)

  • Highlight transformation—emotional, strategic and visual

  • Use quotes, stats, and niche-specific insight

  • Repurpose for maximum leverage

    When you use case studies to show your thinking, you’re no longer selling visuals, you’re selling value.

     

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    Brand Strategy UnwankifiedBy Bec Hughes | Brand Strategy Mentor