<p>In this episode, Kerry Guard chats with <a href="https://www.linkedin.com/in/rachelround/">Rachel Ratchford</a>, Head of Marketing Communications at Cobalt.io. Rachel Ratchford shares about managing small, efficient teams across time zones.</p>

In this episode, Kerry Guard chats with Rachel Ratchford, Head of Marketing Communications at Cobalt.io. Rachel Ratchford shares about managing small, efficient teams across time zones.

<p>In this episode, Kerry Guard chats with <a href="https://www.linkedin.com/in/rachelround/" rel="noopener noreferrer">Rachel Ratchford</a>, Head of Marketing Communications at Cobalt.io. Rachel Ratchford shares about managing small, efficient teams across time zones.</p>

#104: Rachel Ratchford on Why The Press Release is Dead

Back on T-R-A-C-K (formerly Tea Time with Tech Marketing Leaders) is where founders learn how to build a true marketing growth engine — one that runs smoothly, scales sustainably, and supports the business you actually want to lead.

After hundreds of conversations with marketing leaders on Tea Time, one truth kept surfacing: too many founders are stuck chasing what’s shiny and new instead of strengthening the systems that create consistent, compounding growth.

Back on T-R-A-C-K is your reset. Join me and a lineup of fractional marketing leaders and founders who’ve paved the way — or are finding it in real time — as we share honest stories, practical strategies, and proven frameworks to help you get clarity, build momentum, and stay the course. Because growth doesn’t come from doing more — it comes from getting back on track.

Business

Entrepreneurship

Marketing

Back on T-R-A-C-K (formerly Tea Time with Tech Marketing Leaders) is where founders learn how to build a true marketing growth engine — one that runs smoothly, scales sustainably, and supports the business you actually want to lead. After hundreds of conversations with marketing leaders on Tea Time, one truth kept surfacing: too many founders are stuck chasing what’s shiny and new instead of strengthening the systems that create consistent, compounding growth. Back on T-R-A-C-K is your reset. Join me and a lineup of fractional marketing leaders and founders who’ve paved the way — or are finding it in real time — as we share honest stories, practical strategies, and proven frameworks to help you get clarity, build momentum, and stay the course. Because growth doesn’t come from doing more — it comes from getting back on track.

Share #104: Rachel Ratchford on Why The Press Release is Dead

Sign up to save your podcasts

#104: Rachel Ratchford on Why The Press Release is Dead

#104: Rachel Ratchford on Why The Press Release is Dead