This is the second part of our two-part series with Phil Eich about storytelling. The first episode was the why, and here is the how! This episode is one of the most actionable we’ve ever recorded—it has all you need to go out and start telling your own community’s story.

About Phil Phil Eich is the founder of Storyville, an agency born in Saginaw dedicated to telling the stories of our cities to cultivate community pride, support small businesses, and attract and retain talent and investment. Through interviews, writing, photography, videography, and podcasting, Storyville's human-centered approach to civic marketing shines a light on communities across the country and their greatest strengths: their people. In this episode, we cover:

• The principles of storytelling
• Why motivation matters
• The elements of a Storyville Story
• Practical tips and tricks to get started

Links and Resources Mentioned: Part 1 of this series: https://www.growingsmalltowns.org/post/episode105 The Storyville Website: storyvillesocial.com Storyville Newsletter: storyville.substack.com Otter.ai