Is three episodes a week too much... or just not the right move anymore?

We’ve tried every release schedule under the sun—once a week, three times a week, even five. But in this season of life, it’s time to trade volume for value. Starting next week, The Brian Nichols Show goes weekly. Why? Because more noise isn’t more impact—and let’s be honest, you don’t need another half-baked podcast. You need one episode that punches harder, digs deeper, and actually sticks.

So here’s the pivot: high-quality, long-form episodes every Thursday at 9PM ET—available on all platforms and still airing on both The Brian Nichols Show feed and Lions of Liberty. We’re talking deeper interviews, longer conversations, more meat-and-potatoes. And yes, we might chop them up for easier listening. It’s the same show you love, just sharper, smarter, and a whole lot more strategic. If you’re tired of fluff, this new chapter’s for you.

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