Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.

I was teaching at Texas Christian University TCU with their MBA program and once a year they do a CEO launch and the second in command is at Nike he is a TCU grad and he runs their whole Asia operation, he handles Michael Jordan’s business, he’s their guy. Phil Knight said to him he said “look I could make you CEO, I’m not gonna do it, you're too important to me, running the business line that you are, I’m gonna take care of you but you're not gonna be CEO”. Here’s what he said to us and I thought this still sticks with me he says to me--he said, 10 years ago the phone stopped ringing and none of us knew what he meant, he said--here goes the word on the street, everyone knows now, I’m a Nike guy, I believe Nike don’t even bother calling me, I’m not interested, I’m not going anywhere, I’ve been here, he’s been like 30 years, he’s in his early’s 50’s he got his job--he got a job in his early 20’s Nike is what he's known most of his life, he goes don’t even bother calling me or offering, I’ll tell you right now, I’m not interested. That’s a guy that was an 8 and is now on 11 in the system and he’s a rockstar and he’s fully bought in to all the metrics and what it’s about so you need people like that.

Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.