May 21, 2025

109: Blue Rabbit Vet Delivers on Ecommerce Expectations for Both Pet Owners and Veterinarians, Featuring Jennifer Macdonald, Director of Ecommerce, Product

41 minutes

Unlock the potential of veterinary e-commerce with information from Jennifer Macdonald, Director of E-Commerce at Blue Rabbit. In this episode, Jenny discusses how Blue Rabbit is revolutionizing pet healthcare by providing veterinarians with white-label e-commerce storefronts, allowing them to focus on excellent care while improving the pet owner experience.

Learn about the role of Salesforce and AI in optimizing customer journeys and boosting satisfaction, and discover the importance of a seamless shopping experience in building trust. If you're in the veterinary field or a pet enthusiast, this episode offers a glimpse into the future of pet care commerce.

Show Highlights:

Blue Rabbit's innovative white-label e-commerce solutions for veterinarians.
Role of Salesforce and data analytics in enhancing the veterinary e-commerce experience.
Challenges and strategies in catering to both veterinarians and pet owners.
Integration of AI and advanced technology to improve customer service and streamline operations.
Importance of trust and seamless experience in the pet care industry.

Follow and Review:

We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review,” then a quick line with your favorite part of the episode. It only takes a second, and it helps spread the word about the podcast.

Supporting Resources:

Jennifer Macdonald on LinkedIn: https://www.linkedin.com/in/jenniferlmacdonald/

Blue Rabbit Veterinary: https://bluerabbit.vet/

Learn more about Agentforce for Commerce: https://www.salesforce.com/commerce/ai/

Join the Commerce Cloud Community: https://sforce.co/commerce-crew

Attend Connections 2025: https://www.salesforce.com/connections/

***

Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com. Let them know I sent you.

...more

View all episodes

By Salesforce Commerce Cloud

4.9

3838 ratings