In this episode, Ashlan and Tory sit down with Alayna Weimer, HR and business consultant and co-owner of the Herringbone Bookstore in Redmond, Oregon. Alayna shares her journey from a long corporate HR career into entrepreneurship, what it’s really like to be married to another entrepreneur, and why human-centered leadership matters more than ever.

This is a must-listen if you’re a small business owner or nonprofit leader who feels overwhelmed by “HR stuff,” wants to build a healthier workplace culture, or needs reassurance that you don’t have to follow someone else’s formula to succeed.

Some of our favorite takeaways from this episode include: 

• Entrepreneurship offers control, not chaos. While you can’t control the market, owning your business gives you flexibility and agency, especially during economic shifts or life changes.
• Fail fast (and with grace). Alayna emphasizes learning quickly, letting go of perfectionism, and not dwelling on mistakes as a key to long-term success.
• People don’t care how much you know until they know how much you care. This principle applies to leadership, HR, client relationships, and community work.
• Many business problems aren’t what they seem. What looks like a bookkeeping or systems issue is often a leadership, capacity, or people-alignment challenge underneath.
• The best systems are the ones you’ll actually use. Whether it’s HR processes or productivity tools, simplicity and consistency matter more than fancy platforms.

Guest & Host Information:

• Guest, Alayna Weimer, CEO & Founder of Ignite Positive Changes
• Co-Host, Ashlan Glazier-Anderson, Owner of AshbeanPDX Marketing
• Co-Host, Victoria (Tory) Proppe, Owner of Imagine Marketing Strategies

Connect with Alayna:

• Website: https://www.ignitepositivechanges.com
• LinkedIn: https://www.linkedin.com/in/alayna-marie-discover-your-success
• Instagram: https://www.instagram.com/ignitepositivechangesllc
• Facebook: https://www.facebook.com/ignitepositivechangesllc 

Connect with us:

• YouTube: https://www.youtube.com/@TaketheLeap-Today 
• Instagram: https://www.instagram.com/taketheleap_today 
• Find Ashlan:
  • https://www.instagram.com/ashbeanpdxmktg 
  • https://www.linkedin.com/in/ashlan-glazier-anderson 
• Find Tory:
  • https://www.instagram.com/imaginemarketingstrategies 
  • https://www.linkedin.com/in/victoriaproppe 

The Course: 

The Take the Leap course contains everything you need to know to successfully launch your business now. Sign up today to join the course and get support from Ashlan & Tory who will guide you through your journey as a new entrepreneur.

Sign up here: https://www.taketheleap-today.com/the-course 

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