10PlusBrand

10PlusBrand

By Joanne Z. Tan, Brand Strategist, 10 Plus Brand, Inc.BusinessTechnologyEducationSelf-ImprovementManagement
Download on the App Store

10PlusBrand episodes

  • Seven Important 2024 Predictions (She got it right before!)_Episode 5, Season 2_Joanne Z. Tan
    A bumpy ride ahead in 2024 to good US economy, democracy, generative AI, interest rate and housing market, per Seven 2024 predictions, by Joanne. Z. Tan.
    I want to share two true stories before I give you my seven 2024 predictions:

    Read it as a blog

    Watch it as a video

    Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, thank you!

    - To stay in the loop, subscribe to our Newsletter 

    - Download free Ebook

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brand. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

     - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews OR

    #InterviewsofNotablesandInfluencers

    #30SecondsofAnything

    #BrandDNA

    #BeYourOwnSuperpower 

    #BeYourOwnBrand

    #StandForSomething

    #WeAreBetterAngels

    3 min
  • How to deal with AI FOMO (fear of missing out), as business leaders? Pt. 3 of 4_Episode 4, Season 2_Joanne Z. Tan
    How to get leaders and people ready for the AI Age? In this Pt 3 of 4, Joanne Z. Tan addresses why and how to develop leadership, develop people, develop AI, and develop your organization, in this order.
    AI is for the people, by the people, and with the people, NOT the other way around.

    Hype and fear are for the feeble minded.

    First, if you believe in blindly following the crowd out of FOMO, this article is not for you.  

    If you value cool-headed thinking, and want to neither over-invest nor under-invest in AI, this article explains why you need to place AI within an overarching winning strategy of PEOPLE, TECHNOLOGY, SYSTEM, AND PROCESS, and why PEOPLE leads the way among these four elements.

    ...

    Read it as a blog

    Watch it as a video

    Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, thank you!

    - To stay in the loop, subscribe to our Newsletter 

    - Download free Ebook

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brand. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

     - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews OR

    #InterviewsofNotablesandInfluencers

    #30SecondsofAnything

    #BrandDNA

    #BeYourOwnSuperpower 

    #BeYourOwnBrand

    #StandForSomething

    #WeAreBetterAngels

    11 min
  • Choosing Joy is an Intentional Act_A Poem_Episode 3, Season 2_Joanne Z. Tan_10 Plus Brand
    Did you know that Jesus Christ was not actually born on Christmas?
    AND it really doesn’t matter?
    Choosing joy is an intentional act.  A poem based on a true story: "Nothing can take my joy away!"

    Read it as a blog

    Watch it as a video

    Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, thank you!

    - To stay in the loop, subscribe to our Newsletter 

    - Download free Ebook

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brand. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

     - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews OR

    #InterviewsofNotablesandInfluencers

    #30SecondsofAnything

    #BrandDNA

    #BeYourOwnSuperpower 

    #BeYourOwnBrand

    #StandForSomething

    #WeAreBetterAngels

    6 min
  • Develop Generative AI Tools - What Business Leaders Need to Do, NOW (Pt.2 of 4) _ Episode 2, Season 2 _ Joanne Z. Tan
    To get a head start riding the generative AI wave, what do business leaders need to do now?
    1st: Develop content for feeding generative AI tools, since Your AI tools are as good (or bad) as the underlying data.
    2nd: Develop leaders & people for the Age of AI.
    3rd: Develop experience design & what AI can NOT do.
    This episode focuses on content and data for feeding generative AI, how to do it, what to avoid, and why. It is Part 2 of 4. (Part 1 of 4 was published as the preceding Episode 1, Season 2: "AI Decision-making Checklist for Leaders: Do I Need AI? Why?")

    Stay tuned for Part 3, coming up soon.

    Read it as a blog

    Watch it as a video

    Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, thank you!

    - To stay in the loop, subscribe to our Newsletter 

    - Download free Ebook

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brand. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

     - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews OR

    #InterviewsofNotablesandInfluencers

    #30SecondsofAnything

    #BrandDNA

    #BeYourOwnSuperpower 

    #BeYourOwnBrand

    #StandForSomething

    #WeAreBetterAngels

    10 min
  • AI Decision-making Checklist for Leaders: Do I Need AI? Why? (Pt. 1 of 4) - Episode 1, Season 2, Joanne Z. Tan

    A step-by-step guide for business leaders, aiding with decision making about using or developing AI tools for their companies. 

    American business leaders are experiencing AI FOMO (fear of losing out), even "AI anxiety". This checklist will save them needless stress, time, and money, if they want to ride the AI tidal wave, instead of being overwhelmed, or worse, drowned.

    In short, it is unwise to jump in with both feet without conducting a thorough research and feasibility analysis first.

    Stay tuned for Part 2, coming up in two days.

    Read it as a blog

    Watch it as a video

    Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, thank you!

    - To stay in the loop, subscribe to our Newsletter 

    - Download free Ebook

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brand. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

     - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews OR

    #InterviewsofNotablesandInfluencers

    #30SecondsofAnything

    #BrandDNA

    #BeYourOwnSuperpower 

    #BeYourOwnBrand

    #StandForSomething

    #WeAreBetterAngels

    11 min
  • Episode 100: World War III by Proxy_Joanne. Z. Tan

    World War III is between two camps: The Authoritarian Camp (Russia, Iran, North Korea, China) and the Democracy Camp (the US, NATO, and other pro democracy countries).

    Can the US afford to support Israel, Ukraine, Taiwan?

    Who can defeat the US?

    World War III is already unfolding by proxies in regional wars: The Israel-Hamas War (US and Iran), Ukraine-Russia War (NATO vs. Russia and its Authoritarian supporters). And the "coming soon" Taiwan-China War. 

     

    To watch it as a video

    To read it as a blog

    Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, thank you!

    - To stay in the loop, subscribe to our Newsletter 

    - Download free Ebook

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brand. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

     - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews OR

    #InterviewsofNotablesandInfluencers

    #30SecondsofAnything

    #BrandDNA

    #BeYourOwnSuperpower 

    #BeYourOwnBrand

    #StandForSomething

    #WeAreBetterAngels

    4 min
  • Episode 99: Personal Branding: Why it is a balancing act and a forever journey_Joanne Z. Tan

    Personal branding is not about illusory self-aggrandizing, since illusion leads to disillusion when one’s own views of one’s value propositions are disconnected from what your customers and your market want. 

    Neither is personal branding related to ego boosting: when one’s inflated belief about oneself is not correlated to reality, ego boosting will end up with ego bruising. BTW, those with fragile egos often seek ego boosting, consciously or unconsciously, and inevitably end up with ego bruising. It is a cycle when the root cause is not addressed.

    Personal branding is not psychotherapy either, even though the info-collecting part may have certain resemblances.

    A brand’s value and relevancy are always in the perceptions of oneself and others. There is always a practical purpose behind personal branding, professional branding, LinkedIn branding, or business branding, whether the objectives are for client acquisition, status, influence, money, power, glamor, affection, legacy, etc.

    A brand is established and continuously advanced by serving a target audience in return for compensation by that target audience in your marketplace, or other forms of your desired ROI. 

    ...

    To watch it as a video

    To read it as a blog

    Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, thank you!

    - To stay in the loop, subscribe to our Newsletter 

    - Download free Ebook

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brand. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

     - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews OR

    #InterviewsofNotablesandInfluencers

    #30SecondsofAnything

    #BrandDNA

    #BeYourOwnSuperpower 

    #BeYourOwnBrand

    #StandForSomething

    #WeAreBetterAngels

    6 min
  • Episode 98: What has ”Are you Good’” got to do with truth and beliefs? _ A 3-minute ”Truth” based on Nietzsche_Joanne Z. Tan

    What did Friedrich Nietzsche say about those who believe themselves to be "good"?

    (Joanne Z. Tan:) Self righteousness leads to moralization based on belief but NOT on facts or truth.  You believe you are good, thus everything else contrary to that belief is NOT good, NOT true, NOT right.How dangerous!

    That is the beginning of the end of democracy, liberty, and what is true good.

    Facts are facts.  Truth is truth, whether it is convenient for you or not, whether truth contradicts your belief about yourself or not. Your opinions, beliefs - you have a birth right to them, but when you think your opinions and beliefs are facts and truth, AND the only version of truth, because “I am good”, you are sacrificing the truth, yourself, your country, and humanity, and all the good.

    So, do not put your “goodness” above truth and facts. You can be wrong, but you are not your mistakes.  Democracy is no guarantee of no-mistakes either. Both you and democracy will be better if we all honor the truth, the facts, above everything else.

    To watch it as a video

    To read it as a blog

    Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, thank you!

    - To stay in the loop, subscribe to our Newsletter 

    - To download free ebook 

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brand. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

     - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews OR

    #InterviewsofNotablesandInfluencers

    #30SecondsofAnything

    #BrandDNA

    #BeYourOwnSuperpower 

    #BeYourOwnBrand

    #StandForSomething

    #WeAreBetterAngels

    4 min
  • Episode 97: News, Anxiety and Partisanship_2 Minute Insight from Joanne Z. Tan
    The media and the politicians are getting their viewership up by creating anxiety, partisanship and animosity. The more they drum up their one-sided propaganda, the more we are led to believe how wrong the other party is. The results:

    - We as a country are stuck in the mud, deeper and deeper into divisiveness.

    - We continue on the destructive path of viewing "us" versus "them".

    - The more we watch this rating-driven, drama packed media distortion, the more we feel anxious, depressed, hopeless, helpless.

     

    - To watch is as a video

    - To read it as a blog

    Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, thank you!

    - To stay in the loop, subscribe to our Newsletter 

    - To download free ebook 

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brand. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

     - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews OR

    #InterviewsofNotablesandInfluencers

    #30SecondsofAnything

    #BrandDNA

    #BeYourOwnSuperpower 

    #BeYourOwnBrand

    #StandForSomething

    #WeAreBetterAngels

    2 min
  • Episode 96: ChatGPT and LinkedIn Profiles: What AI Can and Can NOT do_by Joanne Z. Tan_10 Plus Brand

    First question for everyone is: How do you know what keywords to input, on your LinkedIn profile, your company page, a LinkedIn article, or LinkedIn messages?

    If you rely on ChatGPT to generate the keywords for your profession, remember that everyone else in your profession also gets the same keywords generated by AI. Even if you can afford to use expensive subscription-based AI tools such as AhRefs, SEMRush to get the keywords relevant to your specialty, or maybe you are savvy enough to find the keywords from the free Google Keywords, the more important issue is:

    Second question: How do you differentiate your LinkedIn profile from your competitors and/or peers?

    What is the Difference Between a LinkedIn Profile and a LinkedIn BRAND? - Hear five points by Joanne Z. Tan, a global brand builder, brand coach, branding expert, and brand marketer.

    AI, Such as ChatGPT, is Just a Tool: No More, No Less. Why would we, or you, let AI or ChatGPT take away this HUMAN connection? And the joy of creativity? And the satisfaction in custom-crafting a unique brand, human to human?

    - To watch is as a video

    - To read it as a blog

    Please don't forget to like it, comment, or better, SHARE IT WITH OTHERS, thank you!

    - To stay in the loop, subscribe to our Newsletter 

    - To download free ebook 

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brand. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

     - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews OR

    #InterviewsofNotablesandInfluencers

    #30SecondsofAnything

    #BrandDNA

    #BeYourOwnSuperpower 

    #BeYourOwnBrand

    #StandForSomething

    10 min

About 10PlusBrand

From the publisher's feed

https://www10plusbrand.com
https://www.10PlusProfile.com
1-888-288-4533
Sign up for 10 Plus Brand’s Newsletter: https://10plusbrand.substack.com/embed
10 Plus Brand’s Youtube:…