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11 - Affiliate Fraud Uncovered: Why Collaboration Is Key with Robert Bratzke
Today, I’m joined by Robert Bratzke, Head of Affiliate Marketing at preisvergleich.de – known not only for his expertise in performance marketing, but also as the “feel-good manager” of his team.
🎧 In this episode we dive into:
✅ What affiliate fraud really looks like – from fake leads to identity theft
✅ Why cooperation between advertisers, publishers & networks is crucial
✅ How to detect red flags – and what tools help prevent fraud
✅ What needs to change in the industry to better protect budgets & trust
📌 Note: This episode is in German, as it focuses on the German market.
🔗 Connect with Robert:
https://www.linkedin.com/in/robertbratzke/
https://www.linkedin.com/company/preisvergleich-de/
Affiliate Dialogues is powered by ad4mat. 🌐 ad4mat.com | 📷 @ad4mat
View all episodes
By ad4matToday, I’m joined by Robert Bratzke, Head of Affiliate Marketing at preisvergleich.de – known not only for his expertise in performance marketing, but also as the “feel-good manager” of his team.
🎧 In this episode we dive into:
✅ What affiliate fraud really looks like – from fake leads to identity theft
✅ Why cooperation between advertisers, publishers & networks is crucial
✅ How to detect red flags – and what tools help prevent fraud
✅ What needs to change in the industry to better protect budgets & trust
📌 Note: This episode is in German, as it focuses on the German market.
🔗 Connect with Robert:
https://www.linkedin.com/in/robertbratzke/
https://www.linkedin.com/company/preisvergleich-de/
Affiliate Dialogues is powered by ad4mat. 🌐 ad4mat.com | 📷 @ad4mat