Branding Deep Dive with Ahmed Cheema

11. Bonus Short: The Stellantis Merger and Youth Director Work with Ammar Alqouqa


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Ammar Alqouqa joins the show to discuss the Stellantis merger and branding lessons he learned from being a youth director. 

Key takeaways from the Stellantis merger:
1. The name change makes the internal hierarchy clear
2. There is power in a name

Key takeaways from Ammar's time as a youth director: 
1. Understand the audience
2. Use surveys to get feedback from your target audience

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Branding Deep Dive with Ahmed CheemaBy Ahmed Cheema

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