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#11 - Consumer Debt Crisis, T-Swift Trending & Google's Antitrust Case
How to prep for a potential recession as a digital marketer. Also, did you know T-swift just put Travis Kelce on the map? (is that his name?) -- all this and more in this week's episodes of BMG.
Articles this week:
T-swift + Kelce - https://adage.com/article/marketing-news-strategy/nfls-taylor-swift-era-how-league-marketing-swiftie-fans/2518381
Google's Antitrust Case Updates - https://digiday.com/media-buying/as-the-dojs-google-antitrust-trial-begins-with-opening-arguments-heres-what-you-need-to-know/
GenAI for your Video Content Strategy - https://hunts.ai/ai-comparator/eleven-labs-vs-heygen/
Credit Card Debt Rising - https://www.nbcnews.com/business/consumer/credit-card-debt-rising-as-student-loan-payments-restart-rcna104442
About BMG: Spencer and Jordan are long time friends who have spent many hours over the years talking about their work in performance marketing. Now they've decided to record it. Apologies in advance.
Credits:
Spencer Donaldson | Founder and CEO @ Captive Demand
Jordan Schneider | Head of Marketing @ boombox.io
View all episodes
By Big Marketing GuysHow to prep for a potential recession as a digital marketer. Also, did you know T-swift just put Travis Kelce on the map? (is that his name?) -- all this and more in this week's episodes of BMG.
Articles this week:
T-swift + Kelce - https://adage.com/article/marketing-news-strategy/nfls-taylor-swift-era-how-league-marketing-swiftie-fans/2518381
Google's Antitrust Case Updates - https://digiday.com/media-buying/as-the-dojs-google-antitrust-trial-begins-with-opening-arguments-heres-what-you-need-to-know/
GenAI for your Video Content Strategy - https://hunts.ai/ai-comparator/eleven-labs-vs-heygen/
Credit Card Debt Rising - https://www.nbcnews.com/business/consumer/credit-card-debt-rising-as-student-loan-payments-restart-rcna104442
About BMG: Spencer and Jordan are long time friends who have spent many hours over the years talking about their work in performance marketing. Now they've decided to record it. Apologies in advance.
Credits:
Spencer Donaldson | Founder and CEO @ Captive Demand
Jordan Schneider | Head of Marketing @ boombox.io