The Marketer

#11 - Facebook Ads Boycott, Revive WA Campaign & BLM Forcing Company Name Changes


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Welcome to The Marketer Podcast with Carma Levene & Clayton Smith.


Show Notes for Episode 11


Big Hits

Brands boycotting Facebook Ads

Who’s boycotting?

Is it having an effect?

https://www.abc.net.au/news/2020-06-29/facebook-ad-boycott-costs-zuckerberg-7-billion-what-does-it-mean/12402062

On Friday, Facebook's market value dropped by more than 8 per cent, amounting to about $72 billion.


Revive WA

https://campaignbrief.com/top-creatives-and-crew-come-together-to-launch-revive-wa-on-wa-day-with-an-almighty-bang/


Brands Changing Their Names due to Black Live Matter movement

— Chicos, Redskins

— Colonial are thinking about it

— Dixie Chicks change name

Colonial Brewing Co says the name was not chosen, or intended to celebrate colonialism and is reviewing options regarding a name change

“They were basically colonising a beer company in a very famous wine region. That’s where the name came from”

— Big American brands


Little Hits

  1. LinkedIn Ads Stories
  2. TikTok Teens say they screwed up Trump rally
  3. Twitter Labeling trump as misinformation
  4. Car Crash or Crushing It

    Car Crash - people saying that pulling down statues of slavers is “changing history”

    Crushing It - Dr Violetta Wilk


    Events

    Grill the Marketer live Q&A event where you get to grill Clayton Smith & Carma Levene - https://www.themarketer.news/grill-the-marketer

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