This week Bernie sits down with the president of InTuneGP, Bert LeCato. InTuneGP manufactures custom guitar picks for some of the biggest artists in the world as well as loads of local and regional bands. Bert disrupted the guitar pick industry by manufacturing a quality product backed by great service and offering small minimum orders. Bert talks to Bernie about leaving his job in 2000 to work on his company full-time and how it paid off. They also share stories about some of their favorite artists, thoughts on pick collecting, and what it was like getting a call from Slayer's Kerry King.