In this conversation, Andrei from Tone Films shares his journey of starting a videography business during the pandemic, the challenges he faced, and the strategies he employed to grow his company. He discusses the importance of SEO, building a reliable team of videographers, and the creative processes involved in producing high-quality content. Andrei also reflects on his aspirations for the future, including a potential transition into accounting and the importance of work-life balance.

TIMESTAMPS

00:00 The Birth of Tone Films

03:08 Learning the Videography Trade

05:43 Expanding the Business

09:03 Building a Reliable Team

12:09 The Importance of SEO

14:56 Vetting Videographers

17:47 Editing and Delivery Process

21:00 Creative Projects and Pre-Production

23:48 Communication and Client Relations

27:09 Future Aspirations and Career Transition

46:43 Reflecting on Life and Happiness

49:06 Balancing Work and Personal Life

51:37 Daily Routines and Time Management

54:03 Exploring Career Paths and Future Aspirations

57:06 The Challenges of Live Production

01:00:08 Building a Business and Future Ventures

01:03:41 Outro

🎙️ About Our Guest

Andrei Tone

Founder & Creative Director — Tone Films

🎧 Hosts:

Dario Nouri & Kyrill Lazarov — Lapse Productions, Toronto

https://www.lapseproductions.com

🎙️ About Creatives Grab Coffee:

Creatives Grab Coffee explores the business of video production, featuring candid conversations with studio owners and filmmakers around the world on scaling, creativity, and industry evolution.

👇 Follow & Subscribe:

Website – https://creativesgrabcoffee.com

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LinkedIn – https://linkedin.com/company/lapseproductions

SPONSORS:

Canada Film Equipment: www.CanadaFilmEquipment.com

Audio Process: www.Audioprocess.ca

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