Before Your Summit: Paid Ads & Marketing Strategy to Maximize Your Virtual Summit

114 | Marketing Campaign Failure and What You Can Learn From It: Case Study


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In this week's Saturday Strategy Session, we chat about failure in marketing, specifically failure with Facebook ads. 


In this episode, I share a case study about the (frustrating!) Facebook ad results that I got a few months ago. Our goal was to sell a product. A product that this company has sold tens of thousands of times. There are tons of testimonials of how great the product is and how so many people use it in the classroom. So, lack of sales was not due to the product itself, but instead the Facebook ads were not doing their job.


Remember, your marketing efforts will not always work immediately. I get it - It can be confusing, frustrating, and overwhelming. However, with time, patience and effort, your work will eventually pay off! Tune in to hear how this was the case for one of my clients!



Key Takeaways/Episode Timestamps:

  • Have an idea of what success will look like {01:55}
  • How much are Facebook ads? {02:30}
  • Case study: The client’s overall goal {05:06}
  • What to do when your Facebook ads are not working {05:52}
  • Facebook Ads Sprint {14:30}
      


Links and Resources:
Book a Strategy Session → marketscalegrow.com/mondayminis
FREE audience audit call → marketscalegrow.com/audienceaudit
Join the waitlist for Dream List Essentials-Facebook Ads Course! → http://marketscalegrow.com/dlewaitlist
Free download → Facebook Ad Targeting Groups

___


Find me on Instagram @heyitsjenzaia
Email Me: [email protected]
Join the Facebook community The Market, Scale, Grow Community

__________________

Find me on Instagram → https://www.instagram.com/heyitsjenzaia/
Email Me → [email protected]

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Before Your Summit: Paid Ads & Marketing Strategy to Maximize Your Virtual SummitBy Jenzaia

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