00:41 - Tolerating low performance drains your time, your energy, and your top talent. 

01:09 - Most founders delay decisions because they mistake clarity for conflict.

01:40 - Binary standards remove emotion and make performance unmistakably clear. 

02:05 - Being direct protects both the business and the people inside it. 

02:19 - In a high-performance team, everyone must be able to carry their weight.