📢 Struggling to get your team to contribute content? Want to stay ahead with Google’s latest SEO trends? Looking for simple ways to boost website speed? We’ve got you covered!

In Episode 36 of the 90-Day Website Mastery Podcast, Jonny Ross and Pascal Fintoni dive into practical strategies to engage your team in content creation, reveal the latest Google Search Console & SEO updates, and share must-use tools for website growth and optimisation. Plus, we’ve got exciting news… our book WebProud: The 5-Step Roadmap to Feeling Proud of Your Website Again is now live! 🚀

🔍 You Ask, We Answer: How to Get Your Team Involved in Content Creation

One of the biggest challenges website managers face is getting their team to contribute to content. Today, we answer:

👉 How do you motivate colleagues to generate blog ideas?

👉 What are the best ways to structure content contributions?

👉 How can you make content creation easy and fun for non-marketers?

Key takeaways:

✅ Conduct 1-on-1 sessions to discover team members' interests and expertise.

✅ Use content templates with structured prompts to simplify blog creation.

✅ Show the impact of their contributions (e.g., website traffic, engagement, or customer feedback).

📌 Try these practical steps and watch your content pipeline grow!

📖 Website Stories: The Launch of WebProud – Our New Book!

Exciting news! Jonny and Pascal have co-authored a book: WebProud: The 5-Step Roadmap to Feeling Proud of Your Website Again 🎉

Inside the book:

✅ Step 1: Website Health Check – Diagnose key website issues.

✅ Step 2: Build Trust – Essential elements to gain visitor confidence.

✅ Step 3: Attract the Right Visitors – SEO & content marketing strategies.

✅ Step 4: Convert Visitors into Leads – Optimising your website for action.

✅ Step 5: Become WebProud – The ultimate checklist for ongoing success.

📚 Get your copy now: https://www.amazon.co.uk/dp/1068691603

💡 Bonus content includes a 1-year action plan with website improvements you can make every week!

⚙️ The Website Engine Room: Must-Have Tools for Website Success

💡 Mailscale.ai – Need to scale email outreach for marketing or sales? Mailscale automates email account creation, letting you generate 50 to 1,000 email accounts in minutes—perfect for outreach without deliverability issues.

💡 PrettyFunnels.com – Struggling with customer journey mapping? Pretty Funnels helps you visualise, plan, and optimise your digital funnels, making it easier to identify website conversion opportunities.

🔥 Top Search Questions Answered:

• How can I automate email accounts for cold outreach?
• What are the best tools for mapping a customer journey?
• How do I create a high-converting website funnel?

🚀 Website Call to Action: Speed Up & Optimise Your Website

🔹 Enable Lazy Loading for Faster Pages

Lazy loading ensures images and content load only when needed, improving page speed and SEO rankings. Depending on your website platform, this might be a simple setting or require developer input.

🔹 Review Your Website To-Do List & Prioritise Quick Wins

Instead of feeling overwhelmed by an endless task list, focus on small but impactful changes that make a real difference. Use our Action Randomizer for instant website improvement ideas.

🎯 Try these now to enhance your site’s performance and user experience!

🎧 Listen & Take Action!

That’s a wrap for Episode 36! Whether you’re tuning in live or catching up on the podcast, we appreciate you being part of our journey to better websites.

📌 Links & Resources:

• 📚 Get the Book: https://www.amazon.co.uk/dp/1068691603
• 🌍 Visit 90DayMarketingMastery.com for coaching & discovery calls
• 🔗 Connect with Jonny on LinkedIn: Jonny Ross
• 🔗 Connect with Pascal on LinkedIn: Pascal Fintoni

✅ Don’t forget to subscribe, leave a review, and share this episode!

🎙 Listen now & start making your website work for you! 🚀

Timestamps:

**Episode Overview: 90 Day Website Mastery Podcast - Episode 36**

**00:18 - Introduction**

- Jonny Ross welcomes listeners to the 36th episode, emphasizing the goal of helping them feel proud of their websites.

**01:35 - Co-host Introduction**

- Pascal Fintoni joins Jonny, sharing that today's episode is inspired by client interactions and questions.

**02:04 - Segment 1: You Ask, We Answer**

- Discussion on how to encourage colleagues to contribute content ideas for blogs.

- Jonny shares his method of conducting one-on-one sessions to uncover staff passions and interests (04:05).

- Pascal suggests organizing meetings to discuss wins across different functions to generate content ideas (05:50).

**08:21 - Segment 2: Website Stories**

- Announcement of Jonny and Pascal's co-authored book titled "WebProud" (09:08).

- Overview of the book's content, including a five-step roadmap to feeling proud of your website (10:37).

- Discussion on the practical elements included in the book, such as checklists and action plans (12:01).

**15:29 - Segment 3: Website Engine Room**

- Jonny recommends MailScale.ai for automating email account creation for cold emailing (15:47).

- Pascal introduces Pretty Funnels as a tool for visualizing customer journeys (17:17).

**20:22 - Segment 4: Website Call to Action**

- Jonny's call to action: Implement lazy loading for faster page speeds (20:32).

- Pascal encourages listeners to prioritize their website to-do lists and focus on impactful actions (22:54).

**24:59 - Episode Recap**

- Summary of key points discussed, including content generation strategies, the launch of "WebProud," recommended tools, and actionable steps for website improvement.

**25:41 - Closing Remarks**

- Jonny and Pascal thank listeners for their engagement and encourage feedback, sharing that the episode is a response to audience questions and concerns.

**26:19 - Episode Wrap-Up**

- Jonny concludes the episode, inviting listeners to visit the website for more information and to book discovery calls.