Kate Erickson shares a brilliant strategy for creating the right products & services for your audience. Episode 118: How to Create the Right Products and Services for your Audience by Kate Erickson of Entrepreneur on Fire (Build & Launch). Kate Erickson joined John Lee Dumas and the EOFire team in April 2013 as the Content Creator. Since then, she's grown to consider herself the overall Implementer of all things at EOFire. Over the past several years at EOFire, she has uncovered new passions. Her most recent: helping entrepreneurs create freedom in their business and life through developing systems and processes that can help their business scale and grow. The original post is located here:  and